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Podcast Show Strategy + Episode Brief

Designs podcast strategy where guests are distribution.

Sonnetjson outputv1.0

Variable filler

Fill values and watch them flow into the prompt below. Nothing is stored.

business goal

audience

host context

guest research

The prompt

PART A — SHOW (run once): given {{business_goal}}, {{audience}}, {{host_context}}: deliver the show thesis (the specific conversation nobody else hosts — "interviews with founders" is a failure; "post-mortems of killed products with the PM who killed them" passes), format + length justified by audience listening context, the guest ICP (guests ARE distribution — pick guests whose audiences you want), title options, and the 10-episode season arc.
PART B — EPISODE (per episode): given {{guest_research}}: the angle (what THIS guest can say that no one else can), 8 questions engineered for stories not opinions ("walk me through the day you decided…"), the cold-open moment to hunt for, clip targets for Dept 13.2, and the guest promotion kit ask.
OUTPUT — ONLY JSON: { "part": "A|B", "content": {} }

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inputs

business_goal
business goal
audience
audience
host_context
host context
guest_research
guest research

outputs

Declared output: json.