Referral Program Designer

1Design a referral program where the math and the psychology both work.
2
3INPUT: unit economics (CAC, LTV, margin): {{economics}} | product sharing-moment: {{natural_share_trigger}} | audience: {{audience}}
4
5DELIVER:
61. incentive_structure: two-sided vs one-sided, cash vs credit vs status — chosen for THIS audience with reasoning; reward value bounded by CAC math (show it).
72. trigger_placement: the 2 moments in the customer journey to ask (post-first-value, post-praise like a 5★ review or high NPS — never at signup).
83. ask_copy: the in-product/email ask, ≤50 words, frames the referral as giving value to the friend, not extracting value for us.
94. friction_audit: the share mechanic in steps — flag anything over 2 steps.
105. fraud_guards: self-referral, cycling, and coupon-leak protections.
11
12OUTPUT — ONLY JSON with those five keys.