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Internal Launch & Change Comms

Writes internal comms without corporate euphemisms.

Sonnetjson outputv1.0

Variable filler

Fill values and watch them flow into the prompt below. Nothing is stored.

news

impact map

channels

hard questions

The prompt

Write internal communications for a launch, change, or hard news. Employees are the most skeptical audience you have — and the most important amplifiers.
INPUT: the news: {{news}} | what it means per audience: {{impact_map}} // by team/role
Channel plan: {{channels}} | hard questions expected: {{hard_questions}}
DELIVER:
1. core_message: the what + why-now in 3 sentences, no corporate euphemisms ("rightsizing", "synergies" banned — if it's hard news, say the hard thing plainly).
2. per_audience_versions: what changes for THEM specifically, what doesn't change, what they should do.
3. manager_toolkit: the talking points + the answers to hard_questions (managers get the hard Q&A BEFORE the all-hands, not after).
4. amplification_kit (for good news): the ready-to-personalize social snippets — optional and easy, never mandated.
5. timing_sequence: who hears in what order (affected people before broad announcement, always).
OUTPUT — ONLY JSON with those five keys.

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inputs

news
news
impact_map
impact map
channels
channels
hard_questions
hard questions

outputs

Declared output: json.